👀 The Week At A Glance
This week we talked about the protests in Ladakh, an unknown founder feud, a cheat sheet to your brain and more.
We started this week by discussing the protests ongoing in Ladakh and ended it with a look into an interesting marketing technique that empties your wallet. Catch up with all this and more in just 3 minutes.
🤨 Rs. 8300 Cr Budget Proposal Enough to Solve Ladakh's Problems?
Ladakh has been protesting. It wants development but not at the expense of its environment. Now, the government does have a solution to this problem. But will it work out? ReadOn to find out!
💵 The $6 Bn Coke Studio Project: How Coca-Cola is Leveraging Human Psychology
Coca-Cola is bringing back Coke Studio in India. But ever wondered how much it costs the brand to bring you soul-touching songs? Why is Coke even in the music business? We answer all of these questions here.
🥛 What's Behind the Insane Rise in Milk Prices?
Amul has been raising milk prices like never before. And other brands are following suit. Here's why this is happening.
⚡The Unheard Zepto Founder Feud
Zepto has made quite a name for itself. It achieved a soonicorn status in just a year, with two 19-year-olds helming the company. But behind this lies an alleged and secret founder feud. ReadOn to discover the skeletons in Zepto's past.
👧 The Rise of FemTech: Empowering Women Through Tech
There's fintech for finance, edtech for education and foodtech for food. Why not a FemTech space for women's problems? That's the question Ida Tin asked herself before she coined this term and started a revolution. Here's what FemTech is doing and how this is helping women.
🧠 Brainwashing Your Wallet: How Brands Get You to Buy More
Ever felt guilty after an indulgent shopping spree? Don't, it's not you, it's neuromarketing at play. Wondering what that is and how it makes you buy more? ReadOn!
Now you can also listen to our stories because the Revolution ReadOn podcast is live! Here: you can catch it on Spotify, Apple Podcast or Amazon Music.
Don’t forget to share the pieces you loved with your friends and let us know what kind of content you would like to read! We’re always looking forward to hearing from you.
With love,
Team ReadOn ❤️
Join us on Whatsapp to get daily updates! 👇